Who is Ruth Incorporated? Our dream and focus..

I was recently asked by local media to explain who Ruth Incorporated is in a nutshell.  I have been asked this before but have not had a chance to sit down and accurately describe this to you, my reading audience.  So here, it is:

Ruth Incorporated came out of the experiences of two people-David & Melissa Ruth.  David has spent the last 13 years in the area of  IT field solutions and Melissa has 10 years in Business to Business Management.  In every position held, Melissa & David gained valuable insights into the way businesses run today.  David became a professional in dealing with  computers and hardware and the best way to meld the two. Melissa area of expertise became management styles, motivation techniques and office equipment specifics.  After working in the job field for the last 10 years, Melissa quit her job and enrolled full time into DeVry University.  She wanted to learn the  in order to learn how best to leverage her experience in technology and management.  She wanted to improve her ability to help companies be more efficient with their resources.  Upon completion of a Bachelor’s of Science in Technical Management, Melissa worked with David to start Ruth Incorporated. Their goal: To help businesses around Utah work smarter and more efficiently.  David is currently works full-time, while Melissa works at building the business.

Ruth Incorporated offers consulting services involving two aspects: technology, and motivation.

Motivation and Organizational Structure

So often upper management loses sight of what our team is experiencing.  We lose the ability we once had to motivate, encourage, and get the most out of our employees.  When this happens, businesses lose their efficiency, and often they lose customers.  Melissa is here to offer consulting services on how to best motivate and structure these teams.  She does this by spending a minimum of 2 weeks as a fellow team member of the lower ranks.  Spending time with those dealing directly with the customer; finding the things that hinder team members from being motivated and effective employees.  She then reports this information to upper management.

Technical Software and Equipment, Office Equipment and Supplies

Office managers and business owners often make decisions on new equipment or new software based upon what a sales person tells them.  They know they need a new copier; they call the IKON sales rep or the Xerox sale rep.  The sales rep likely sells them equipment that has the best incentive…for the sales reap.  This does not necessarily mean it’s the best piece of equipment for the customer, and this often results in the customer winding up in a 5 or 10 yr contract with a copier or printer,  or even a fleet of copiers and printers that don’t meet their needs.  Melissa has witnessed this scenario time and time again in the area of software and copier/printer sales.  Ruth Incorporated will help the business owner make certain they are selecting the right equipment for their needs, not the needs of the person selling the equipment.

This is the dream for Ruth Incorporated.  We hope to help business owners all over the United States learn to use their resources more efficiently.

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